A coup at The Viral Fever

Founder Arunabh Kumar has vetoed an investment attempt by Times Internet and is now plotting his comeback three years after a sexual misconduct scandal.

Arunabh Kumar is making a comeback to The Viral Fever. It has been about three years since the founder of one of the edgiest content creators in India had resigned over sexual misconduct allegations. In this time, Kumar has largely stayed away from TVF’s day to day operations, and letting a team of his trusted executives run the show. Until just a few days ago, when Kumar intervened and blocked an acquisition deal between TVF and Times Internet, the digital arm of Bennett Coleman and Co. Ltd, one of the largest media houses in India.

In a story published in February, we had written about cash-starved TVF’s arduous hunt for an investor, and how the company was in advanced talks with Times Internet, which also runs the video streaming platform MX Player. With a Times deal, TVF would have gotten breathing room and an exit for existing investors like Tiger Global. But that deal is now off.

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Cover image by Keagan Henman on Unsplash.

Illustrations by mohamed Hassan from Pixabay.

The Morning Context has raised money from a clutch of investors, entirely in their personal capacity. It is quite likely that some of them may be directly or indirectly involved in a competing line of business similar to the companies we write about. Our full list of investors is here.


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