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  • Sacred Games and Netflix’s millionsHarveen Ahluwalia
    Sacred Games and Netflix’s millionsThe date is 24 July 2019. About 20 days before Netflix’s most popular Indian series, the crime thriller Sacred Games, returns with a second season. But the American video streaming company is busy making a different announcement. A first in its history. Netflix can’t stop stressing the fact that subscribers in India watch more content […]
  • India’s savings crisisPradip K. Saha
    India’s savings crisisHousehold savings in India have been in a tailspin over the past five years, hitting a nearly two-decade low. The household savings rate stood at 17.2% of gross domestic product in 2017-18; that’s only marginally up from 17.1% in 2016-17, which was the lowest since 1996-97, and the savings rate has dropped in almost every […]
  • Becoming a parent during the pandemicRoshni P. Nair
    Becoming a parent during the pandemicPrasanth was driving home to KK Nagar when he was stopped by Chennai traffic police. It was past 6.00 pm on 24 March, the day Prime Minister Narendra Modi announced a 21-day nationwide lockdown to curb COVID-19 transmission in India. Prasanth showed the bills for essentials he’d purchased, which included diapers for his two-week-old son. […]
  • Mickey Mouse and TikTokAshish K. Mishra
    Mickey Mouse and TikTokThe Walt Disney Company doesn’t want to be in bed with TikTok anymore. Globally. Last month, Disney sent out an internal note, a copy of which The Morning Context has seen, saying that it is putting on hold all advertising and campaigns on the platform, till further notice. In the email the company said that […]
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