Government looks to crack down on ‘dark patterns’. What are they?
Most online businesses use deceptive techniques to influence consumer behaviour and trick users into paying for products and services they originally didn’t intend to.
18 September, 2023•1 min
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18 September, 2023•1 min
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Young consumer startups are forcing a reinvention of India’s FMCG giants
The country’s changing market dynamics are pushing consumer goods giants to acquire young startups. We look at why—and whether—it works for both sides.
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