Most online businesses use deceptive techniques to influence consumer behaviour and trick users into paying for products and services they originally didn’t intend to.
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Importing products and branding them is the go-to option for most luggage brands in India. That may be about to change.
Three board members have exited the beauty company, amid a severe cash crunch and an unraveling content-to-commerce narrative. New conversations suggest this billion-dollar story may have been all hype.
By equating content creators with achievers, the Gulf nation signals an intent to capitalize on its head start in the digital media domain.