Things you need to ask yourself before you invest

Investing in the future is always a good idea. But when you invest without thinking, the future might not be as secure as you’d hoped.

Every once in a while, you come across management advice that actually makes sense. A week or so ago, I read about the “7 Whys” technique developed as part of Toyota’s factory quality push. The idea is to understand the root cause of why you’re doing what you’re doing—very relevant when you are actively investing. Many of us invest, but not all of us pause to evaluate if those investments make sense for us, our lives and our goals. So, before you act on the next bit of investment advice you receive, here are some questions you should ask yourself …


Lavanya Mohan

Lavanya Mohan is a chartered accountant and writer from Chennai.