The electric ride-hailing company, propped up by the listed Gensol Engineering, has been left reeling after the crisis at its benefactor. A fire sale of assets could be its only ticket to survival.
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Marred by multiple challenges, BluSmart, once a star of the Gensol universe, has become a black hole.
Anmol Jaggi has led Gensol to disaster. As investors face the brunt of his mistakes, the only question to answer is: is he incompetent or is there malice in his actions? For any answer to emerge, he must first step aside.
In the face of far more competent ride-hailing rivals and with a limited fleet of luxury cars, the startup is unlikely to make a dent in the UAE market.