‘We just happened to be at the right spot at the right time’

Chingari’s Sumit Ghosh has big plans for his NFT marketplace. Regulatory uncertainty around crypto, growing competition and scepticism don’t rattle him.

Sumit Ghosh looks like a man straddling two worlds at any given moment. He appears calm and earnest, but the environment around him is bustling with the clamour of activity—notifications and calls buzz non-stop. It is a Tuesday afternoon and Ghosh has already had to reschedule our conversation once. But a few seconds into the call and you know that he is all there, eager to talk about his new endeavour. 

The 35-year-old is in two worlds, both polar opposites. 

The first is Chingari, the Indian TikTok clone of which Ghosh is CEO. He co-founded the company in 2018, two …


Akanksha Sarma

Akanksha is a former writer at The Morning Context, who covered the cryptocurrency industry and other new technology. Her main area of interest is exploring the vast intersection between businesses and culture in the internet age. Previously, she was an associate sub-editor at Moneycontrol, the online financial news publication owned by Network18.