Can Akasa Air be the rival IndiGo’s never had?

CEO Vinay Dube will have to take a leaf out of the market leader’s book on keeping costs down if he hopes to provide competition.

It would be normal to get up the morning after an unceremonial exit from your job with the feeling of having been wronged and the desire to hang up one’s boots. But what if one were to be inspired to prove oneself all over again?

On 15 August 2020, a day after Vinay Dube ended a six-month CEO stint at Go First, he decided it was time to give wings to a life-long dream: start an airline. It didn’t matter that the country was in the midst of a lockdown, the aviation business was among the worst affected and airline …


Prince M. Thomas

Prince leads the newsroom at The Morning Context as managing editor. A fascination with the written word has taken Prince to some of the leading newsrooms across the country, including The Economic Times, Dow Jones Newswires, Forbes India and Moneycontrol. In a career spanning 20 years, Prince has led teams, managed pages, projects and special editions, and has authored The Consolidators, published by Penguin Random House in 2017.

Managing Editor