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Detailed stories on technology startups, business and economic current affairs.
Several founders and VCs are realizing the hard way that selling instant mixes and frozen parathas is not their cup of tea.

Which is the most recognizable success story of a scalable food product in recent years? Pick a name that comes to you instantly. Chances are, you’re struggling to think of a name.
Two that stand out in recent times are iD Fresh, the Bengaluru-based idli and dosa batter brand, and Saffola masala oats, owned by Marico Ltd, one of India’s larger consumer goods companies. Two very different products, at two ends of the corporate spectrum, but with one thing in common. Time.
iD Fresh has been around for more than a decade now and Saffola oats for about five years, …
India’s grocery and food delivery platforms are increasingly displaying misleading images of food using artificial intelligence, defeating the very purpose of buying online.
Vish Narain of Pulsar Capital on spotting real synergies between India and the Gulf, and why many entrepreneurs read the market wrong.
In light of the recent exits of top executives at Swiggy’s quick commerce business, we look at the reasons behind the departures and whether it’s impacting the business.