The rise of misleading advertisements in India

We accessed six years’ data from India’s ad regulatory body. The findings show some worrying trends.

07 January, 202311 min
0
Banner image

We rarely make our stories free to read. This one is, so make the most of it.

We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.

Sign up for free

No payment details required

$99 for one year

Subscribe to unlock all stories
Already have an account? Sign In

You may also like

Business
Story image

Can Amazon pass the diagnostics test?

The e-commerce giant’s entry into the home diagnostics market may have spooked competitors, but it will have to bring its A-game to ace this.

Business
Story image

HUL’s rural moat is fast shrinking

The panacea for the FMCG giant’s tepid growth lies in small-town and rural India. But that’s also shaping up as the new battleground for competitors looking to challenge its dominance.

Business
Story image

Coffee startups who don’t make coffee. But then who does?

Hyderabad-based CCL Products has helped most Indian coffee startups find their feet by supplying instant coffee to them. Can it do the same for itself?