/
•
•
The quick commerce startup has to show a path to profit, dropping its dark store model for groceries, even as its relationship with Reliance cools.

Editor's note: Dunzo is changing its ways. The Reliance-backed hyperlocal delivery startup has been struggling to raise capital and is now reworking its business model again. We reported last week that the company would be shutting down most of its dark stores, or locations where it held inventory for grocery deliveries (the bulk of its business). According to two former executives of the company, who asked not to be named, the startup is planning on delivering its Dunzo Daily grocery orders through regional supermarkets. The eight-year-old startup has seen multiple pivots and experimented with several ideas, but failed to generate revenue of any significance. According to two people—the first of the former executives cited above and an industry executive—Dunzo wanted to raise a planned round of funding in the middle of last year but received little interest due to concerns over its profitability and valuation. The management of the Bengaluru-based company has since switched its focus to reining in costs. Over the past few months, it has laid off employees, shut down dark stores, increased delivery times and brought down discounts. Over …

Investors eager to ride India’s quick-commerce boom are already losing confidence in Swiggy. A Rs 7,300* crore war chest and little urgency, its restraint is starting to hurt.
The quick-commerce platform’s surge pricing, despite dropping its 10-minute delivery promise, means customers may be paying for riders who did not show up.
The quick-commerce platform’s advantage is that it is just like any other retailer now. With a minor difference—an infrastructure to deliver in under 10 minutes.