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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
Editor's note: In the years since Google entered the cloud computing market, it’s remained a distant third behind Amazon Web Services, or AWS, and Microsoft’s Azure. However, while the world battled the pandemic, Google kicked off 2020 with a new spring in its step, especially in India. In 2019, Google’s parent Alphabet Inc. brought in Oracle Corp. executive Thomas Kurian as CEO of the cloud division. In the third edition of Oversize, I wrote about how Kurian, who spent more than two decades at Oracle, had brought about a change in the company’s culture to align it with the requirements of the enterprise businesses. The product journey of the Google Cloud Platform now reflects that transition. At the centre of his new strategy was the Asia-Pacific region, including India, where the company hired a slew of top executives. You know, all those people who know how to build for and sell to enterprises. In March 2020, the company announced the appointment of industry veteran Karan Bajwa as MD of Google Cloud in India. A senior leader with over three decades’ leadership experience, …
Delhi High Court takes aim at the search giant’s AdWords model, ruling that keyword bidding on trademarks constitutes infringement.
AI is set to disrupt the sector. While the path ahead looks tough for legacy publishers like S Chand Publishing and Arihant Publications, things don’t look encouraging for others in the industry either.
The tech giant’s latest advertising tool purely hinges on the idea that visibility is the new currency in quick-commerce advertising. It's time for the likes of Blinkit and Instamart to adapt to this new reality, and find ways to make the most of it.
