Founder Jatin Varma talks about the decade spent creating a pop culture event in India, the odds he faced and his eventual decision to sell soon after the pandemic.
This interview is part of a series called Chasing Outcomes.
In the two decades of India’s startup tapestry, success stories have come in different shapes and sizes. But in the day-to-day of startup coverage, these often get ignored. As an entrepreneur says in this series: “People laud or congratulate a very high fundraise much more than they would an outcome.”
So, this series is our attempt to document some of the most diverse startup outcomes and answer a few basic but important questions: what is a good result, should you sell your startup, is there a right time for it, …
Harveen is a co-founder at The Morning Context, and leads our Internet coverage. She has previously worked as a media, consumer and tech reporter at The Ken and Mint. At The Morning Context, she writes on startups, venture capital, consumer and media businesses across India and the Middle East—from e-commerce to healthtech to streaming.
Editor, Internet
harveen@mailtmc.com
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