Sizing up India’s quick-commerce opportunity
For MBA students, who aspire for a job in the retail and marketing industries, quick commerce can prove to be a lucrative career.

We rarely make our stories free to read. This one is, so make the most of it.
We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.
No payment details required
$99 for one year
More in Internet
You may also like
Why won’t VCs or anyone else invest in BigBasket?
Early movers don’t always win and other lessons from India’s constantly evolving startup landscape.
An uneventful Reliance AGM that could not have been otherwise
Everyone seems to be disappointed with the company’s annual general meeting. With hands full and businesses that need further nurturing, this was not the time for big-bang announcements. And so it was.
Google Ads wants a big bite of India’s growing quick-commerce pie
The tech giant’s latest advertising tool purely hinges on the idea that visibility is the new currency in quick-commerce advertising. It's time for the likes of Blinkit and Instamart to adapt to this new reality, and find ways to make the most of it.