For eight months, the grocery delivery company has been locked in a trademark battle with a small software services firm.
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What were touted as a means to access superior services (and discounts) for a fee are, in reality, no different to the plain vanilla offerings of quick-commerce platforms.
Being the first off the blocks, having zero baggage in the food delivery business and the convenience of a single app combined to help the Zepto arm hit the 75,000 orders-a-day milestone.
Your tax money should go into making your life better. It would appear it is instead funding the lifestyle of venture capitalists and founders of uncertain, loss-making businesses.