Nykaa and Mamaearth’s oddball performance
Both beauty and personal care companies just delivered their June-quarter results. Their numbers hide more than they reveal.
12 August, 2025•11 min
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12 August, 2025•11 min
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BellaVita’s success has opened the floodgates to cheap fragrance brands
In less than five years, BellaVita has become one of the biggest fragrance brands in India. This has given several others confidence to follow the same playbook and sell cheap perfumes disguised as luxury.
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