consumer tech
The online storytelling company is betting that content will be the most sought-after commodity as scores of platforms jump on the microdrama bandwagon. But success will hinge on whether it has a good enough story to draw the audience.
16 Jun 2026
The homegrown social startup is betting big on India’s latest content obsession—minute-long episodes of high-stakes dramas. Cut through the noise and the microdrama hype itself doesn’t add up.
20 Apr 2026
For more than 25 years now, Indian companies have struggled to solve for love and relationships. At the heart of it is a complicated user base.
25 Sept 2025
American online dating companies have quietly put their India operations on the back burner, with cuts in team sizes and growth spends. What gives?
18 Sept 2025
The audio chat app turned profitable by connecting people from tier-2 and tier-3 India with users who speak the same vernacular language. But its aim to turn it into a sustainable business seems too ambitious.
02 Sept 2025
Backed by WaterBridge and Kalaari, Eloelo spent years trying to find the right product to start monetizing. Only to fall back on lonely Indians looking for someone to speak to and willing to pay for it.
20 Jul 2025
An online marketplace for professionals is the company’s yet another attempt at building something of value, besides food delivery and quick commerce. There’s no telling whether it will work.
18 Apr 2025
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