The FOMO vs ROI of tech events

Whether it’s a large conference or a small meetup, planning your moves in advance and tweaking strategy when necessary could just do the trick.

Life is good if you are a Taylor Swift fan. You pay nosebleed prices of up to $2,000 a ticket to attend The Eras Tour, thus avoiding FOMO. You create memories of a lifetime, thus earning a high ROI. No FOMO, high ROI. This balance is tough to achieve. Especially if you are a techie and in the habit of attending tech events. 

FOMO drives you to attend events. You think you might get the attention of a VC who you’ve been chasing, it might just lead to your next great hire and you might just get the big client …

Author

Kartik Varma

Kartik is an entrepreneur and angel investor based in London. He started his career as an M&A analyst on Wall Street in the 1990s. He has since worked as a buy-side investor at some of the world's largest hedge funds in both New York and London. He has also successfully built and sold two VC-funded startups. More recently, he has been investing in fintech businesses across Europe.

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