This IPL, it is streaming vs television

Even as the much-awaited cricket tournament kicks off, Reliance and Disney are going all out to draw viewers and advertisers. Who will prevail?

31 March, 20235 min
0
Banner image

Subscribe to read this story

We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.

$99 for one year

SUBSCRIBE
Already have an account? Sign In

Not ready to subscribe? Sign up for a free account

We value our free readers. Read 100+ stories every year.

You may also like

Chaos
Story image

From nations to corporations, cricket’s climate change moment is here

Heavy investment in franchises was the first step; the next is franchise owners demanding more playing windows at the expense of bilateral cricket

Business
Story image

Reliance’s Vantara is noble but also very clever

Both from the perspective of a common man, who has nothing to do with it, and a Reliance Industries shareholder, who actually funds it, how should one view Anant Ambani’s animal welfare initiative?

Business
Story image

Retailers hustle to battle quick commerce and consumption slump

From DMart to Shoppers Stop, Spencer’s to Reliance Retail almost every big retailer is looking to offer faster home deliveries to jump-start their flagging footfall. But can they unseat the startups?