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From tea leaves to iPhones, the country’s quick-commerce platforms are reshaping urban retail while proving sceptics wrong about their viability.


Investors eager to ride India’s quick-commerce boom are already losing confidence in Swiggy. A Rs 7,300* crore war chest and little urgency, its restraint is starting to hurt.
The quick-commerce platform’s surge pricing, despite dropping its 10-minute delivery promise, means customers may be paying for riders who did not show up.
Surprisingly strong metrics alongside aggressive expansion mask a lurking balance-sheet risk. Moreover, competition is not going to be kind to the retail giant any time soon.