Why is Reliance taking Campa Cola to the Middle East?
The region’s growing demand for carbonated beverages and the presence of a large Indian diaspora present an opportunity for the Mukesh Ambani-led conglomerate to up its FMCG game through the iconic brand.
We rarely make our stories free to read. This one is, so make the most of it.
We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.
No payment details required
$99 for one year
More in Business
You may also like
Alaan investment signals Peak XV’s Middle East fintech ambition
A big Series A funding round in the Gulf, real estate’s luxury updates and other headlines from the week.
The legal and not-so-legal takeover of the UAE by Chinese cars
Cheaper, high-tech cars from China have flooded the UAE auto market in the past few years—sometimes entering through the back door.
Can quick fashion delivery startups keep up with Myntra and Ajio?
The likes of KNOT, Zulu Club and Slikk are trying out several ways to make the latest trend in quick commerce work. But standing up to the big boys of online retail will be an arduous challenge.
