Bira gets itself a breather - The Morning Context

The Morning Context

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Bira gets itself a breather

Harveen Ahluwalia

Mumbai

05 January 2021

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This bit is important and timely, so we are breaking our regular publishing schedule for this note.

After months of busting its gut, craft beer brand Bira has finally raised funding from an investor outside of the usual suspects. On Monday, the Sequoia Capital India-backed company announced that it had raised $30 million from Japanese beer maker Kirin Holdings. The infusion is a 50:50 split between equity and debt, and makes Kirin the owner of under 10% of Bira. With this round, Bira is reportedly valued at $300 million.

To begin with, this news is definitely a relief. For both B9 Beverages-owned Bira and the overall craft beer sector, which has been worried about waning investor interest in the post-lockdown economy. A decent fundraise at the start of the year by one of the

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