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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
The over-four-decade-old company has long been a supplier to brands like Cadbury and McDonald’s. It is now looking to build a pan-India retail presence, riding on its baked goods business.
In a recent earnings call, Varun Berry, managing director of Britannia Industries, acknowledged that India’s largest biscuit company had lost some market share to local players. “The local players, because of the pricing actions that they’re taking in their small vicinities, have gained a little bit of market share,” he told analysts.
Britannia is not alone. The second biggest biscuit player—Parle Industries—also saw its market share take a dent. This is unusual in an industry where it’s hard to convince customers to change their tastes, leave alone their choice of brands—a Britannia Marie biscuit consumer is unlikely to switch to …
Colgate ties up with 100Days.co to scale Palmolive online. But the long overlooked brand may need more than a digital push.
The restaurant company is refurbishing older outlets and launching new brands, but the biggest test for the new CEO, Avik Chatterjee, will be scaling them up amid intensifying competition.
The FMCG major acquired the maker of Ching’s Secret to make the most of its high margins, but things didn’t go to plan. Two years and a few lessons later, TCPL is trying to change that.
