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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
Impressive profit margins are driving more startups to sell these supplements, but they have to face fickle consumer habits and compete with pharma giants.
When Sudheer Makam returned to India in 2015 after a decade of working in the nutraceuticals business in Singapore, he noticed Indians were warming to dietary supplements, but were reluctant to use them regularly. He spent the next five years trying to understand consumer behaviour.
It all changed in 2020. With the COVID-19 pandemic, an increasing number of people took to multivitamins, hoping to build immunity against the virus. For Makam, it was a perfect business opportunity.
He partnered with a friend, who has a drug manufacturing facility in Hyderabad, to build a startup that today sells over 300 vitamin …
The UAE is looking at its first public listing of the year while Egypt just delivered a big one; OpenAI’s bugging accused has ties to Saudi Arabia; and other updates from the week.
The instant house help business has become the centre of focus and investment at the home services company. But another fight may be brewing in its core business.
India’s grocery and food delivery platforms are increasingly displaying misleading images of food using artificial intelligence, defeating the very purpose of buying online.
