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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
Once seen as the next engine for growth, the offline tuitions business of India’s largest education technology company is unravelling fast.
The year is 2013, and the place is New Delhi. The Indira Gandhi Indoor Stadium is packed to the brim. Right at the centre, there is an elevated platform, surrounded by huge screens. All spotlights—and there are dozens of them—are focused at the centre of this platform. This could be a rock concert.
Out comes the artist, amid thunderous applause. He takes a moment to soak in the atmosphere and acknowledge the crowd. He knows his audience. He knows his craft.
For the next hour or so, he is the only one who speaks, his intonations following the movements of …
As offline centres struggle to scale, the edtech firm leans back into its digital roots.
Co-founders Alakh Pandey and Prateek Maheshwari made Physics Wallah the company it is today by keeping their focus on the digital media, test-prep business. With fresh funds at its disposal after the IPO, it is making the mistake of believing it is an education company.
The UAE-based school operator is making a move into Saudi Arabia as it enters its biggest expansion phase yet.
