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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
In search of growth and higher margins, the startup is increasingly selling used cars to end-consumers instead of dealers. This might backfire.
Editor's note: In online used car sales, Cars24 is by far the biggest fish, valued at $3.3 billion after its latest funding round, a Series G investment announced late last year. In both value and revenue, it outstrips its rivals. But the competition is heating up. Companies like Spinny, CarDekho and Droom also raised funds around the same time last year, each breaking past the $1 billion mark in valuation. CarTrade—the oldest of the lot—went public in August last year. In that context, Cars24 knows it needs to show growth and it is acting on it. The result is that the Gurugram-based company has shifted focus to a new business model. Cars24’s core business for years involved buying used cars from individual owners and selling them to dealerships, what it called customer to business, or C2B. By securing demand from dealers for used stock, it could avoid holding inventory bought from customers for too long, which made the business more consistent but also limited margins. For a couple of years or more, the company has been playing with a different vertical, where …
The watchmaker dominates the mass segment, but its relevance lies in going upmarket.
The online storytelling company is betting that content will be the most sought-after commodity as scores of platforms jump on the microdrama bandwagon. But success will hinge on whether it has a good enough story to draw the audience.
SEBI has lowered the bar for loss-making startups to list. In that context, a company like Zepto redefines the meaning of risk in public market investing.
