One of the most highly anticipated bidders for the next edition of the Indian Premier League is opting out of the race.
Cricket in India is nothing if not intense. As is the business of it. When the Board of Control for Cricket in India announced that it would issue tenders for media rights of the Indian Premier League late last year, the speculation began almost instantly. Who is going to bid? Will an internet giant finally bag the rights this time around? And, most importantly, how much will they bid for the Twenty20 cricket tournament’s media rights?
A name that has repeatedly come up in this wave of speculation is Facebook’s.
“The likes of Facebook, Jio, Amazon Prime and many others …
Mahima is a former writer at The Morning Context, who covered large tech companies and what they do in India. Previously, she wrote about business, economy and markets with a special focus on startups at BloombergQuint, where she says she learnt financial journalism on the job.
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