How Divya Gokulnath failed Byju's
As the face of the company, tasked with taking care of its PR and branding, she was obsessed with her own celebrity, doing little to stem the slide.
27 May, 2024•16 min
0
27 May, 2024•16 min
0
More in Internet
Internet
India’s study-abroad industry gets a crushing reality check
In the last two years, foreign education plans have been dealt a body blow by changes in regulation, a rise in fraudulent activities and misaligned incentives for brokers, students and foreign universities. Indian students are among the worst hit.
You may also like
Internet
Eternal’s leap of faith: exit Goyal, enter Dhindsa
Deepinder Goyal’s handing of Eternal’s reins to Albinder Dhindsa raises uncomfortable questions about timing, risk and whether shareholders are being asked to trust yet another reassuring narrative.
Internet
BellaVita’s success has opened the floodgates to cheap fragrance brands
In less than five years, BellaVita has become one of the biggest fragrance brands in India. This has given several others confidence to follow the same playbook and sell cheap perfumes disguised as luxury.
Internet
AI MBA Is Preparing Managers For A New Business Order
As AI advances rapidly, leadership, judgment and strategy matter more than ever. Today’s MBA is evolving to shape leaders for an AI-led world.