How Divya Gokulnath failed Byju's
As the face of the company, tasked with taking care of its PR and branding, she was obsessed with her own celebrity, doing little to stem the slide.

Subscribe to read this story
We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.
$99 for one year
Not ready to subscribe? Sign up for a free account
We value our free readers. Read 100+ stories every year.
More in Internet
You may also like
The growing unease of EaseMyTrip’s investors
The online travel aggregator is struggling to grow now more than ever. Meanwhile, its promoters' stake sales reveal a pump and dump pattern that does little to ease shareholders’ concerns.
India’s AI-powered classrooms are already here
Google and OpenAI rolling out student-focused AI features shows that higher education in India is facing a fundamental shift.
Deep tech startup Chara Tech has ambitions to solve auto’s rare-earth crisis
Thanks to China’s supply curbs, the Bengaluru-based company has suddenly found its rare earth-free motors in the spotlight. But building a successful business is a different ballgame altogether.