LinkedIn continues to grow, but into what?

Numbers for the networking platform are excellent. However, in trying to add features across the board, it seems to be losing focus and, worse, people's attention.

J fiddled with the idea of joining LinkedIn for three years. Despite being prodded by her teachers and the fact that most of her batchmates were already there on LinkedIn, she resisted the temptation. On the cusp of entering her fourth year of law school, J, who is 21 and a first-generation law aspirant, finally decided to give the professional networking site a shot in the hope of connecting with lawyers and landing more internships.

After spending two days on the website, she felt like a complete loser.

“I connected with some batchmates, went through their profiles and realized that …

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Pradip K. Saha

Pradip is a co-founder at The Morning Context and leads our newsletters vertical. He has previously worked at The Ken as a staff writer, at Mint as an assistant features editor and the Deccan Chronicle as a copy editor. He works with a slew of expert newsletter writers across subjects and domains. His own writing spans the gig economy, farmers caught in the crossfire of technology, global warming and parents trapped in the edtech wave. Some of his best stories have come at the intersection of technology and human endeavour.

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pradip@mailtmc.com

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