Swiggy is on the defensive
Quick-commerce burn is Swiggy’s Achilles heel. It is unlikely the company can burn its way through to market leadership or defend its share. Unless Blinkit or Zepto make a mistake.
Subscribe to read this story
We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.
$99 for one year
Not ready to subscribe? Sign up for a free account
We value our free readers. Read 100+ stories every year.
More in Internet
You may also like
Will India’s quick commerce success eventually gut the MRP?
Beyond convenience charges and private labels as ways to increase margins, it is dynamic pricing that offers a sustainable way out for quick-commerce players.
Swiggy’s many battles
As losses mount in Q1FY26, the company finds itself in conflict with a former ally, behind on efficiency and committed to the costs of experimentation.
Aadit Palicha’s pursuit of speed
The Zepto co-founder and CEO built a $5 billion empire by moving faster than anyone else. Now that speed is catching up with him.