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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
Editor's note: Twitter has gone freemium. Admittedly, it’s in a small, very limited fashion. Yesterday, the social media platform officially announced the long-rumoured Twitter Blue subscription, which essentially unlocks additional features for users willing to pay for them. The initial response from many users seems to be largely sceptical, mainly because of the limited set of added features that a Blue subscription brings. From Twitter’s official blog post, here they are: Bookmark Folders (the ability to arrange your bookmarked tweets into separate folders, e.g. “Jokes”, “Politics”, “Crazy people”)Undo Tweet (the option to cancel or “undo” your tweet up to 30 seconds after hitting post)Reader Mode (a different way to view tweet threads, basically making it more like a flowing series of paragraphs)Other stuff (Twitter didn’t really go into detail), including customizable theme colours for the app, and custom app icons on mobile, plus “dedicated subscription customer support” The company is rolling Blue out in Canada and Australia alone as a beta of sorts. It’s priced at C$3.49 per month and A$4.49 per month, respectively, in the two countries. Enterprising users have checked …
Editor's note: Twitter has gone freemium. Admittedly, it’s in a small, very limited fashion. Yesterday, the social media platform officially announced the long-rumoured Twitter Blue subscription, which essentially unlocks additional features for users willing to pay for them. The initial response from many users seems to be largely sceptical, mainly because of the limited set of added features that a Blue subscription brings. From Twitter’s official blog post, here they are: Bookmark Folders (the ability to arrange your bookmarked tweets into separate folders, e.g. “Jokes”, “Politics”, “Crazy people”)Undo Tweet (the option to cancel or “undo” your tweet up to 30 seconds after hitting post)Reader Mode (a different way to view tweet threads, basically making it more like a flowing series of paragraphs)Other stuff (Twitter didn’t really go into detail), including customizable theme colours for the app, and custom app icons on mobile, plus “dedicated subscription customer support” The company is rolling Blue out in Canada and Australia alone as a beta of sorts. It’s priced at C$3.49 per month and A$4.49 per month, respectively, in the two countries. Enterprising users have checked …
The homegrown social startup is betting big on India’s latest content obsession—minute-long episodes of high-stakes dramas. Cut through the noise and the microdrama hype itself doesn’t add up.
First came the loss of advertising and distribution power. Now AI has slashed the cost of content—dealing a body blow.
The audio chat app turned profitable by connecting people from tier-2 and tier-3 India with users who speak the same vernacular language. But its aim to turn it into a sustainable business seems too ambitious.
The homegrown social startup is betting big on India’s latest content obsession—minute-long episodes of high-stakes dramas. Cut through the noise and the microdrama hype itself doesn’t add up.
First came the loss of advertising and distribution power. Now AI has slashed the cost of content—dealing a body blow.
The audio chat app turned profitable by connecting people from tier-2 and tier-3 India with users who speak the same vernacular language. But its aim to turn it into a sustainable business seems too ambitious.
