The Gurugram-based company has managed to gain a considerable foothold in a fiercely competitive industry. We look at its playbook.
The venture capital investor still regrets it. It has been four years since he looked at Country Delight, met its founders, tried the products and went through its financials. But at the time, he couldn’t invest in the dairy startup that is known for its farm fresh milk delivery and that was last valued at $615 million in May this year. “It was such a miss,” he says over a phone call.
It is not often that you hear a venture investor pine over a foregone opportunity that is not a tech startup in a hot sector. In this case, …
Samiksha covered all things startups at The Morning Context. She joined us from The New Indian Express, where she wrote stories on the retail and food sectors. Prior to that, she had covered startups and written various business features in the Deccan Herald.
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samiksha@mailtmc.com
Bengaluru