Yogabar and how to know when to sell your company

Founder Suhasini Sampath talks about how she built her health foods startup, why she decided to sell and what she learned along the way.

This interview is part of a series called Chasing Outcomes.

In the two decades of India’s startup tapestry, success stories have come in different shapes and sizes. But in the day-to-day of startup coverage, these often get ignored. As an entrepreneur says in this series: “People laud or congratulate a very high fundraise much more than they would an outcome.”

So, this series is our attempt to document some of the most diverse startup outcomes and answer a few basic but important questions: what is a good result, should you sell your startup, is there a right time for it, …

Author

Harveen Ahluwalia

Harveen is a co-founder at The Morning Context, and leads our Internet coverage. She has previously worked as a media, consumer and tech reporter at The Ken and Mint. At The Morning Context, she writes on startups, venture capital, consumer and media businesses across India and the Middle East—from e-commerce to healthtech to streaming.

Editor, Internet

harveen@mailtmc.com

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