The Morning Context
OYO
4
Articles
Internet
Townhouse idea is dead but Oyo’s plots live on
If this was a crime thriller we’d say OYO is using the pandemic to hide bodies. Except this is a story of a desperate startup that drank too much of its own Kool-Aid.
Ashish K. Mishra
06 November 2020
Business
OYO’s international ambitions lie in tatters
Like in India, hotel owners across the world are figuring out—the hard way—that OYO’s business model is all bait and switch.
Ashish K. Mishra
23 October 2020
Internet
COVID-19: A unit economics reality check for startups
We are all going to be tested. Some a lot more than others.
Ashish K. Mishra
23 March 2020
Internet
The inexplicable deceit of Innov8
Before WeWork took a giant dump on the coworking business all over the world, there was a small Indian company that got so lucky, lady luck squirmed.
Ashish K. Mishra
04 March 2020
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