Can Zepto’s shift in focus before IPO be fruitful?

The quick-commerce platform has slowed down dark store expansion. Instead, it's focusing on profitability by adding more categories and going deep in existing cities.

27 March, 20258 min
0
Banner image

Subscribe to read this story

We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.

$99 for one year

SUBSCRIBE
Already have an account? Sign In

Not ready to subscribe? Sign up for a free account

We value our free readers. Read 100+ stories every year.

You may also like

Business
Story image

Rajiv Bajaj’s finance ambitions inside Bajaj Auto come to the fore

Bajaj Auto Credit is already driving profits for India’s second-largest two-wheeler maker. With a fundraise on the cards, the captive NBFC is entering the fast lane.

Internet
Story image

The growing unease of EaseMyTrip’s investors

The online travel aggregator is struggling to grow now more than ever. Meanwhile, its promoters' stake sales reveal a pump and dump pattern that does little to ease shareholders’ concerns.

Internet
Story image

Will India’s quick commerce success eventually gut the MRP?

Beyond convenience charges and private labels as ways to increase margins, it is dynamic pricing that offers a sustainable way out for quick-commerce players.