Swiggy, Zepto membership plans offer no cover against dark patterns
What were touted as a means to access superior services (and discounts) for a fee are, in reality, no different to the plain vanilla offerings of quick-commerce platforms.

Subscribe to read this story
We publish over 500 original, detailed stories every year on startups, corporates, stock markets and economic current affairs.
$99 for one year
Not ready to subscribe? Sign up for a free account
We value our free readers. Read 100+ stories every year.
More in Internet
You may also like
99 Store is Swiggy’s latest bet in a saturated food delivery market
The food and grocery delivery giant is facing intense competition in both its core businesses, but the odds are stacked against Rs 99 meals being the solution.
Rapido’s food delivery bet puts investor Swiggy in a tight spot
The bike taxi company learned the ropes in food delivery while working with Swiggy. Now it wants to compete directly.
The often overlooked suffering of employees in startup debacles
Every time a major startup goes under, it is the employees who are left jobless and waiting for dues to be cleared (if at all). Perhaps it is time founders and investors got their act together.