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Some companies that work with the five-year-old quick-commerce platform allege constant pressure to spend money and agree to its terms and conditions. Any attempt to question or rebut Zepto’s policies comes at a cost.

SEBI has lowered the bar for loss-making startups to list. In that context, a company like Zepto redefines the meaning of risk in public market investing.
A string of deals and bets signal the ride-hailing company’s ambition to dominate delivery, but questions and challenges remain.
Complaints about instant delivery of spoiled food items are everywhere. It all comes down to the nature of dark-store operations and the fact that no one cares.