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SEBI has lowered the bar for loss-making startups to list. In that context, a company like Zepto redefines the meaning of risk in public market investing.

The e-bike rental startup has made the most of the country’s quick-commerce boom, fuelled by the pandemic lockdowns. Now it needs to step outside its comfort zone.
In less than two years, the instant delivery startup that puts quality above all else has attracted marquee VC investors, earning a valuation of $255 million. How far the niche bet will take it is anybody’s guess.
SEBI has lowered the bar for loss-making startups to list. In that context, a company like Zepto redefines the meaning of risk in public market investing.

The e-bike rental startup has made the most of the country’s quick-commerce boom, fuelled by the pandemic lockdowns. Now it needs to step outside its comfort zone.
In less than two years, the instant delivery startup that puts quality above all else has attracted marquee VC investors, earning a valuation of $255 million. How far the niche bet will take it is anybody’s guess.
Pricing constraints and uncertain daily-use demand cast doubt on instant help’s ability to replicate quick commerce.
Pricing constraints and uncertain daily-use demand cast doubt on instant help’s ability to replicate quick commerce.
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