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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
The Walmart-owned e-commerce company has entered microdramas and food delivery. Is it thinking long-term or just chasing a trend?
This story must begin with two questions. First, if given the option, would you order food from Flipkart? Second, would you watch microdramas on the Flipkart app?
Flipkart would have you do both of the above, in addition to using its app for e-commerce and quick commerce. In the past two months, the company has made it amply clear that it wants to grow beyond its traditional business. Flipkart Minutes, its quick-commerce vertical, seems to be growing well (more on this later). But even as that has been going on, in July, Flipkart announced its entry into food delivery, and …
India’s grocery and food delivery platforms are increasingly displaying misleading images of food using artificial intelligence, defeating the very purpose of buying online.
Parent AceVector is headed for a public market debut next week. As much as 97% of its revenue comes from two businesses. One is already a listed entity, the other a missed opportunity.
The EV maker is turning to gig-worker rentals to absorb its scooter output. But questions on cost, competition and execution make its latest pivot uncertain.
