Dukaan wants to be a real SaaS company
The startup came out of the collapse of the kirana tech fad and is taking on Shopify. But investors are cagey and Dukaan has a long way to go.
26 September, 2022•11 min
0
26 September, 2022•11 min
0
Getting your Trinity Audio player ready...

Why read this story?
Editor's note: The two years of the pandemic were the heyday for “kirana tech” startups in India. With a pitch to bring tiny neighbourhood businesses online, the sector boomed in 2020 and Bengaluru-based Dukaan shot to the limelight with a swift entry and even swifter expansion. Dukaan made a lot of noise when it started. Within two months of its launch, it had onboarded more than 2.7 million small business owners who were using its platform to sell their products online. It raised seed money from two big names in venture capital—Lightspeed Venture Partners and Matrix Partners. The company also saw quite a few rivals following suit and was involved in a widely discussed intellectual property dispute with Khatabook, another startup selling software to small stores. For a few months, multiple Indian startups raced to build what was hailed as a Shopify for kirana stores and small businesses in India. But as the pandemic waned, the high quickly wore off and investors and companies alike came to the realization that growth had slowed and there was no revenue in sight. Earlier this …
More in Internet
Internet
Fintech giant Revolut’s India ambition needs a dose of reality
The UK-based company will have to go above and beyond to survive a fiercely competitive and price-conscious market with strict regulations.
You may also like
Internet
boAt’s best days are behind it
The consumer electronics startup jumped through the ranks to become India’s top audio and smartwatch brand. Just as quickly, the IPO-bound company appears to be losing steam and its comeback looks uncertain.
Internet
D2C brands’ need-for-speed dilemma
Brands are racing to build rapid delivery on their own channels—despite unclear economics and no proven success stories. Will they succeed?
Internet
In Indian VC landscape, capital outpaces opportunity
The country’s top VC funds are flush with new fundraises. They must now find opportunities to invest, but that’s easier said than done.





