Dukaan wants to be a real SaaS company

The startup came out of the collapse of the kirana tech fad and is taking on Shopify. But investors are cagey and Dukaan has a long way to go.

The two years of the pandemic were the heyday for “kirana tech” startups in India. With a pitch to bring tiny neighbourhood businesses online, the sector boomed in 2020 and Bengaluru-based Dukaan shot to the limelight with a swift entry and even swifter expansion. 

Dukaan made a lot of noise when it started. Within two months of its launch, it had onboarded more than 2.7 million small business owners who were using its platform to sell their products online. It raised seed money from two big names in venture capital—Lightspeed Venture Partners and Matrix Partners. The company also saw quite …

Author

Samiksha Goel

Samiksha covered all things startups at The Morning Context. She joined us from The New Indian Express, where she wrote stories on the retail and food sectors. Prior to that, she had covered startups and written various business features in the Deccan Herald.

Writer

samiksha@mailtmc.com

Bengaluru