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Detailed stories on technology startups, business and economic current affairs.
The three-decade-old gifting company has quietly built a substantial and profitable business in the Middle East. Its trajectory holds many lessons for consumer startups aspiring to set up shop in the region.

قصص آنية ومفصلة ومكتوبة بعناية من المنطقة
Timely, detailed and well-written stories from the region
The Middle East is a graveyard of dreams of countless Indian startups. Many of whom came to the market believing it is an extension of India. After all, the Emirates feels right at home. Now more than ever. The population of Indian expatriates in the UAE has doubled to 4.3 million over the past decade. At roughly 35% of the overall population, Indians make up the largest foreign community in the country.
It’s natural then that Indian consumer brands find a familiar user base here. That’s how the likes of Zomato, FirstCry, Lenskart, iD Fresh Food, Urban Company, BookMyShow, Cars24 …
آراء حول أحدث التطورات في الأعمال والاقتصاد من محرر الشرق الأوسط
Views on the latest happenings in business and economy from our ME Editor