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In the face of intensifying competition and shrinking profits, the FIITJEE founder’s aggressive tactics have only deepened the cracks in the three-decade-old test-prep chain.

Four years after Bodhi Tree’s investment, the test-prep giant remains caught between a slowing legacy business and growth bets that are still in their infancy.
AI is set to disrupt the sector. While the path ahead looks tough for legacy publishers like S Chand Publishing and Arihant Publications, things don’t look encouraging for others in the industry either.
Co-founders Alakh Pandey and Prateek Maheshwari made Physics Wallah the company it is today by keeping their focus on the digital media, test-prep business. With fresh funds at its disposal after the IPO, it is making the mistake of believing it is an education company.