juices
7 ARTICLES
How much fruit is in your packaged fruit juice?
A closer look at labels of fruit juices—including those that claim they are 100% pure fruit juice—indicates that some of them contain as much sugar as carbonated beverages, with the actual quantity of fruit pulp at barely a fifth of the contents.
11 Jun 2024
Varun Beverages still has fizz
Pepsi’s India bottler has grown its business consistently and profitably while generating lots of free cash. Things could get even more interesting, with the company about to go on a major diversification and expansion drive.
20 Dec 2023
Wingreens is looking for a buyer
Not so long ago, the startup appeared to be thriving in India’s highly competitive food and beverage sector. What changed?
03 Nov 2023
How Paper Boat remade itself
After seven years of trying to sell to a niche market, Bengaluru-based Hector Beverages is shedding its premium self and moving on.
18 Mar 2021
COVID-19: The lost summer
The coronavirus outbreak is crushing those in the business of summer. For many, this could be it.
20 Apr 2020
The strange high of fresh fruit juice startups
It is not easy to fight sugar. But that hasn’t stopped some of India’s brightest from jumping on the juice bandwagon.
04 Feb 2020