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Detailed stories on technology startups, business and economic current affairs.
From the Byju’s flameout to the fresh Adani tempest, The Morning Context helped cut through the clutter around the big developments in Indian business.

Dear reader,
We are into the last three days of 2024. Like you, I too hope that the festive cheer makes for an auspicious start to 2025 and, more importantly, rubs off on Indian business. You would agree, it’s been a topsy-turvy 12 months for executives and investors all round.
The economy wasn’t exactly chugging along, but the financial markets set aside every concern to maintain “momentum”. The Adani group companies shrugged off the Hindenburg accusations and tech companies’ IPOs supercharged—very much like one of those Red Bull ads—the market to an all-time high in September. Politically, too, the results …
Store expansion, premiumisation and a growing customer base are driving its beauty business. Fashion, meanwhile, is showing improvement but still lacks a clear differentiator.
The region seems to be hyper-focused on boosting investor confidence in different markets; PIF’s new loan.
Amid an increasing demand for higher education in the Middle East, local universities seem keen to show their mettle.