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Detailed stories on technology startups, business and economic current affairs.
Zomato, GreyOrange, OYO—increasingly, Indian startups are looking at Europe as a market to expand. How do you decide if that market is for you?

Editor's note: The story of Zomato’s tryst in Europe isn’t very well documented. Unlike the Zomato of today, which has hunkered down on India and shut out everything else, the Zomato of the early part of this decade had a sense of global ambition about it. Sometime in 2011, Zomato decided that it is going to grow its business outside India. Not on a whim but the idea that its business can be easily replicated; smartphones and restaurants aren’t all that different across geographies. Starting in 2012, backed by investors like InfoEdge and Sequoia, the company was launching new countries at breakneck speed. It was determined to become one of the rare business-to-consumer, or B2C, startups coming out of India to scale internationally. Its Europe debut began with a launch in London in 2013, and almost a year later, the company had acquired six companies, four of which were in Europe. Cibando in Italy, Lunchtime in the Czech Republic, Obedovat in Slovakia and Gastronauci in Poland. Speaking to Quartz, at the time, Deepinder Goyal, Zomato’s founder said, “It is an easy win …
Zomato, GreyOrange, OYO—increasingly, Indian startups are looking at Europe as a market to expand. How do you decide if that market is for you?

Editor's note: The story of Zomato’s tryst in Europe isn’t very well documented. Unlike the Zomato of today, which has hunkered down on India and shut out everything else, the Zomato of the early part of this decade had a sense of global ambition about it. Sometime in 2011, Zomato decided that it is going to grow its business outside India. Not on a whim but the idea that its business can be easily replicated; smartphones and restaurants aren’t all that different across geographies. Starting in 2012, backed by investors like InfoEdge and Sequoia, the company was launching new countries at breakneck speed. It was determined to become one of the rare business-to-consumer, or B2C, startups coming out of India to scale internationally. Its Europe debut began with a launch in London in 2013, and almost a year later, the company had acquired six companies, four of which were in Europe. Cibando in Italy, Lunchtime in the Czech Republic, Obedovat in Slovakia and Gastronauci in Poland. Speaking to Quartz, at the time, Deepinder Goyal, Zomato’s founder said, “It is an easy win …
In less than two years, the instant delivery startup that puts quality above all else has attracted marquee VC investors, earning a valuation of $255 million. How far the niche bet will take it is anybody’s guess.
Pricing constraints and uncertain daily-use demand cast doubt on instant help’s ability to replicate quick commerce.
The quick-commerce startup weighs a valuation cut or finding alternative funding to stay afloat as investor appetite for loss-making businesses weakens.
In less than two years, the instant delivery startup that puts quality above all else has attracted marquee VC investors, earning a valuation of $255 million. How far the niche bet will take it is anybody’s guess.
Pricing constraints and uncertain daily-use demand cast doubt on instant help’s ability to replicate quick commerce.
The quick-commerce startup weighs a valuation cut or finding alternative funding to stay afloat as investor appetite for loss-making businesses weakens.