A photo of you holding a glass of whisky on social media can give someone a false notion of security around continued alcohol misuse, resulting in serious health complications, even death.
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Reacting to the recently released draft rules, experts say they will likely fail in their objective unless a lot more work goes into creating public awareness and finding feasible solutions.
The social media platform, which has seen the number of users shoot up in the past couple of months, aims to be a worthy alternative to X. But it remains to be seen how its ambitions will pan out in the long run.
The bill, if passed, could allow the government to have more control not just over the kind of content that gets published but also in choosing who is subject to such regulation.