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5 ARTICLES

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Apple’s late to the AI party, but could still be the life of it

What might work for the iPhone maker is that, unlike rivals, it is leveraging AI for precise, practical tasks that work quietly in the background, instead of being overambitious.

13 Jun 2024

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Apple is now a formidable competitor in India

Not a quarter goes by without top executives highlighting growth in the country, with the latest quarter delivering surprisingly good results.

17 Nov 2022

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Apple finally gets serious about India

The iPhone maker managed to bounce back last year after an embarrassing decline in 2018. More importantly, 2020 looks to be big.

11 Feb 2020