Indian beauty startups are all the rage with investors right now. Will they manage to offer a measure of differentiation and thrive or go the way travel companies did some years ago and get swallowed up?
It’s the kind of money that makes at least a few heads turn. In just the last one month, two beauty startups have made headlines with their latest funding rounds. And the amounts involved are nothing to be sneezed at.
Let’s start with close to four-year-old online beauty and cosmetics company MyGlamm. A couple of weeks ago, e-commerce giant Amazon backed MyGlamm in a Rs 175 crore funding round, along with Ascent Capital and Wipro Consumer. This investment is a first by Amazon—the company has been looking for such a deal for a few months now—in the Indian beauty startup …
Harveen is a co-founder at The Morning Context, and leads our Internet coverage, overseeing a team of reporters writing on startups and tech. She has previously worked as a media, consumer and tech reporter at The Ken and Mint. At The Morning Context, she writes on startups, venture capital, consumer and media businesses—from e-commerce to healthtech to streaming.
Editor, Internet
harveen@mailtmc.com
Mumbai