Can Fast&Up really pull off a Mamaearth?

The hydration and energy supplements brand has cracked a niche and scaled fast. The harder task now is sustaining growth as the market matures.

28 April, 20269 min
0
Google Preferred Source Badge
Share
Getting your Trinity Audio player ready...
Can Fast&Up really pull off a Mamaearth?

You may also like

Business
Story image

Epigamia’s Greek yogurt bet is finally paying off

A little over a decade after it was founded, the company that introduced India to Greek yogurt has pulled off a turnaround. But competition is rising fast and Epigamia can’t afford to simply rest on its laurels.

Internet
Story image

After rebound, Honasa’s real test lies ahead

The beauty and personal care company has beaten its own margin target and posted standout volume growth. But with the action shifting beyond flagship Mamaearth, the durability of its momentum remains unproven.

Internet
Story image

How HealthKart pulled off a D2C pivot to success and profits

In a winner-take-all market, horizontal e-commerce companies should have decimated HealthKart’s reason to exist. In a remarkable turn of events, not only has the company persisted but it is also growing and profitable.