How Blinkit outdid Swiggy Instamart, Zepto
Grofers failed at everything. Now called Blinkit, it seems to have found a new lease of life under the ownership of Zomato. How did this happen?
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In the three-way quick-commerce race between Blinkit, Instamart and Zepto, it would appear that Swiggy has the least confidence in its ability to continue. What’s worse is that it is replacing strategy with capital.
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