Paytm might not want to give up on e-commerce, but now would be a good time for it to stop throwing good money after bad.
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They were the app’s flagship feature until the RBI shut down new deposits into Paytm wallets a year and a half ago.
The battle between four of India’s major fintechs and the payments orchestration leader is being fought on the issues of interoperability and fair competition. Ultimately, though, commercial factors will trump all else.
The nearly eight-year-old eyewear retailer recently raised $100 million and has emerged as a rare consumer success story in the region. Its rise holds many takeaways.